Why are pedestrian and bicyclist deaths increasing in metro Atlanta? (Vision Zero Watch)

Earlier this summer, the Atlanta Regional Commission followed the lead of more than 20 cities across the country, including New York, Los Angeles, and Austin, and decided that safety should not take a backseat to speedy commutes. As the metropolitan planning agency that helps award federal transportation funding, the ARC set a goal of reducing the number of traffic-related fatalities—pedestrians, bicyclists, and motorists—to zero by 2030.

The move was modeled after Vision Zero, a movement launched in Sweden in the 1990s that urges public officials to use an arsenal of policies and projects to make the roads safer for all users. Those measures can include adding lighting; tightening lanes on certain roads to make room for bicyclists and wider sidewalks (a process called a “road diet”); and installing attractive medians that double as refuges for pedestrians crossing tarmac-wide state roads like Buford Highway.