The brains behind shared-mobility services

Automakers experimenting with new mobility services are increasingly turning to a little-known French company to provide the brains behind their fledgling operations.

Rather than designing systems themselves, automakers are using a technology platform made by Vulog to manage their fleets, understand how customers are utilizing their vehicles and design customer-facing apps. Over the past year, the likes of Volkswagen and PSA Group have used the platform to handle their short-term rental services — VW’s WeShare and PSA’s Free2Move.

Last week, Hyundai became the latest to tap Vulog, which will provide the hardware and software needed to run the automaker’s Mocean short-term rental fleet in Los Angeles, beginning by the end of this year and gradually expanding to roughly 300 vehicles.