How one company is using tech to monetize, yes, street curbs

As the days of auto autonomy drive closer and closer, curbs might wind up taking an unlikely turn and, as parking is no longer a hot commodity, become a feature in which there may be profit.

That’s where the company Coord comes in.

The company isn’t adapting software to pilot cars and trucks. It’s not at the forefront of the sex appeal that is the autonomous industry. But its work, carefully mapping, and monetizing the curbs of the world, is a vital tool.